



This chapter begins and ends with Output. I prefer to talk about output because the product is often treats with something físico, when l 'output and more generic and can be any product or service. Having established this, I think that to say that not send a whores and not a company 'and more to do than drive l' output. And so obvious that I am afraid.
And instead and so easy to divert 1'attenzione product! And when this happens to send the whores' s business and very close.
Having said that the chapter could be closed, it takes only a few rit1ettere 'on whether or not we are forgetting' s output to reach the conclusion if our company if they go to whores or not. But my job and write a little 'more, you rit1ettere yes, but also give you the evidence.
Forget the Output is to decrease investment in technology development in order to be abreast or ahead of competitors. Forget the Output means to disperse energy in other investments that are not core to the development and promotion of the product. Forget the product does relax the pressure on management. Forget the product does have fun or to change management structures at every moment that 'output appears not increase as expected, Forgetting' s output does not listen to the market, do not listen to consumers and rely only to the sense of the EC (Forgetting) the output does not talk to the management. You can add as many as you like.
Without Output the company does not exist. We do everything we can to remove the attention to Output and will be a step in the disaster.